Series: AppFoundry for Resellers

AppFoundry for resellers

Reseller enablement

Genesys resellers, once onboarded, are enabled to decide on the ISV applications that they want to offer pricing, purchases, and free trials to their customer base on AppFoundry. Resellers can select the required ISV applications by adding individual ISV applications to their reseller profile. The ISV applications provide the following advantages over ad hoc integrations:

  • Streamline the installation experience, including scope acceptance.
  • Terms of acceptance (reseller and AppFoundry partner).
  • Usage tracking in Genesys Cloud.
  • Consolidated invoice.

Sale or free trial notification

Ad hoc reports point out the changes in Genesys Cloud subscriptions. Upon purchasing or taking advantage of a free trial of any AppFoundry subscription, resellers receive notifications. If you are not already receiving notifications of new subscriptions on AppFoundry, you can obtain the report by submitting an email distribution list and filing a deal support request in the Genesys Ascend partner portal.

Post-sale operations for resellers

When indirect customers purchase or trial an item on AppFoundry, the items are handled similarly to any Genesys Cloud subscription or service item. The following operational norms apply:

  • Subscription and usage information about AppFoundry ISV applications is reported in-app (Admin UI > Subscription) and in the Partner Billing APIs.
  • Standard AppFoundry margins for resellers apply. The resellers are charged the amount of the difference between the Genesys list and the reseller’s margin. However, the end customer price is based on the reseller’s markup for whitelist items.
  • Win reports are set out upon any automated purchase, including a free trial or purchase, on AppFoundry and contain the Terms of Service that the customer agreed to on AppFoundry.
Note: If the reseller does not provide the Terms of Service for White and Gray list items, the default Genesys Terms of Service are used.

Indirect customer experience

Unauthenticated AppFoundry customers, including direct customers and indirect customers, can view all AppFoundry listings. Only authenticated customers can view curated pricing based on currency and their direct vs. indirect relationship with Genesys. Authenticated direct customers can see Genesys List pricing in the currency of their subscription. Authenticated indirect customers can see tailored content based on their Genesys reseller’s profile on AppFoundry.

Based on the reseller’s profile or lack of profile, the indirect customers can view any of the following:

  • Subscription currency pricing with reseller markup (aka Whitelist pricing) that includes support services and one of the following options:
    • Free trial
    • Purchase
    • Contact Us.
      Note: Contact Us requests are sent to the vendor and the account owner in Genesys’s internal Salesforce.com.
  • Subscription currency pricing at Genesys List pricing (aka Gray list pricing) that does not include support services and one of the following options:
    • Free trial
    • Purchase
    • Contact Us.
  • No pricing information (aka Black list) and only the Contact Us button.

Customers can still contact the vendors regarding pricing and purchase options for the application.

If you are a reseller and have any questions, contact the Genesys Channel Manager.

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